was the truly the beginning of the end; the first day of the last
CHR morning show at WPGC before the embarrassingly insane change
in format to Adult Contemporary later in the year.
defection for big dollars & big disappointment at Q107
early in January 1982 put a series of events into motion at WPGC.
Midday man, Dave
Foxx moved to mornings and was paired up with Redskins' Joe
Theismann who had been doing pre and post game reports on
Mondays & Fridays. Loo
Katz took over the morning news duties.
with this, late night guy, Max
Wolf moved to middays, Lisa
Kay shifted from overnights to late nights, weekender Scott
Tony Jenkins covered overnights and Lee
Chambers rejoined the station for weekends.
by the change in mornings at Q107,
joined WPGC in the Spring initially for afternoons but was quickly
teamed up by Program
Kingston with Dave
Foxx when Joe
Theismann left for training camp. Hence the birth of 'Dude
& Dave', a morning
show that represented the last real hope for WPGC as a Top
Media management however made the decision to to change the
format that Fall in a vain effort to commandeer the AC crown soon
to be relinquished by WASH.
'Dude & Dave' which had shown so much promise in it's
brief existence was disbanded with Dave returning to middays and
Dude paired up with J.
Robert Howe, morning news
guy at WPGC's sister station KYAK
in Provo, Utah.
is not Washington, D.C. however, and that fact was painfully apparent
to anyone who heard him on the air. Not even a talent as strong
as Dude could save an obviously dying morning
show and equally decaying radio station. Early in 1983, Dude
left WPGC and ironically was replaced in mornings by none other
than Dave Foxx.
Even further irony ensued as Dude would soon resurface doing mornings
. Meanwhile, in the absence of a direct format competitor, Q107
shot straight to #1, justifying to ABC management the then unheard
of salaries commanded by Elliott
said all that, one of the highlights of this aircheck
from the beginning of the Memorial Day Weekend are the comedy
bits involving Miss Lilly, Dude's character voice of a little
old lady with a keen sense of wit. Listen for the interplay between
her and Dave on topics such as Loo
Katz' love life, kids at the movies and the Thought
of the Day.
of movies, the hot new Summer blockbuster was a little film called,
'E.T., the Extraterrestrial'. Naturally, WPGC had the premier
screening and passed out tickets to it before anyone knew what
'phone home' meant.
at the time included the annual 'Bay
Bridge Bonanza' in which listeners could guess the predetermined
time the Gold WPGC Money
Car would cross the Chesapeake Bay Bridge over the holiday
weekend to win the amount of tolls collected during the hour of
the primary image promotion of the day was the WPGC 'Cash
& Gold Sweepstakes'. A direct mail piece listed numbers
that were worth $1,000. If their number was read on the air, they
won the big bucks.
The station's primary positioning statements were 'Washingtons'
Radio Station' and 'Famous For Playing Washington's Best
Music (or 'Favorite Oldies'). Jingles
were from a TM
package ordered in 1981. (((Reverb))) on the audio was still present
though had been toned down significantly already.
thanks to Dude
Walker for providing this tape.