Music Troll - Home Page Link WPGC Aircheck:
big Wilson - 09/19/72

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Dedicated in memory of Jim Collins


Listen To This WPGC Aircheck


'Turning Back Into Now....'

'big' Wilson (spelled with a lower case 'b', perhaps to avoid confusion with the long-time afternoon man at WNBC in New York) came to WPGC from WZOO for afternoons & Program Director in 1970 when Charlie Shoe gave up programming duties to move into sales. His tenure lasted until approximately 1973 when he left for WEAM. He later programmed WNOK in Columbia, South Carolina.

It is believed that he passed away sometime in the '90's. If anyone has any further details, please email the webmaster.

This aircheck from shortly before he moved from afternoons to overnights consists mainly of spots. Approximately half of these commercials are agency produced and of national origin. The station's teen appeal is evident for products such as Clearasil in which Ellen Peck, author of 'How To Get A Teenage Boy' gives her airhead advice to a pre-pubescent pimple plagued pixie. All local ones are voiced by Production Director, Bob Raleigh (Bill Miller) including one for Arby's which were featuring mini WPGC footballs for 39¢.

Mr. Raleigh (the 5th of 6 different jocks to use that name at the station over the years) also doubled as the morning news guy on the Harv Moore show. At the time of this tape, the station faced a new rival for the Top 40 crown with WRC. In an effort to avoid long newscasts yet still meet its FCC obligations, stories were buried in the middle of commercial sets. You'll hear one from Bob Raleigh about the Vietnam War in between spots for Dave Pyles Pontiac and Clearasil!

The highlight of this tape is a station promo voiced by midday man (& future WPGC morning man) Columbus and late night DJ Jim Collins (who would replace 'big' Wilson in afternoons later in the Fall of '72) for the 'Mr. Whisper' contest in which listeners had to guess his identity to win fame & fortune. If anyone remembers who 'Mr. Whisper' turned out to be, please email the webmaster!

Jingles are from PAMS Series 42a.


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