Good Guys Today
In The News
Like You Wish!
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Dedicated in memory
his radio career at 15 in Lawrence, Kansas. "It was a
small operation out in the middle of a cow pasture. I had to water
the cows before signing on the station each morning".
first came to the Washington area in 1969 while stationed at Walter
Reed Army Hospital. While an announcer with the Armed Forces
Network, he also did weekends & swing as 'Mark
West' at WPGC, a name he shed by the time he joined the
station full time briefly for late nights then afternoons in late
1972. Early in 1975
he became Program Director,
a position he held until the 'Great
Strike That Struck Out' in May of 1977.
the strike, Jim became Vice President of Pop Promotion for Polydor
Records in New York. He returned to radio in the early
'80's as Asst. Program Director of 66
WNBC, which was then the most listened to station in the
nation. There he also produced the weekly 'Music Magazine'
feature and was the regular fill in host for the 'Imus in the
passed away in the early '90's. This site is dedicated in
was in the air, what with every other commercial
on this aircheck
for a shopping center! In one hour's time, spots for Penn Mar,
Eastover, Iverson & Marlow Heights shopping malls
are heard. Miraculously, Santa was appearing at every one
them on the same day & time! That's night guy, Dan
Steele on the one for the Stardust Club where Fats
Domino, the Drifters and the Coasters were appearing
(no doubt riding on the wave of American Graffiti nostalgia
that year). And late night guy, Dave
Kellogg's amazing pipes are heard on the one for Potomac
Theatres touting new cinematic releases such as The Way
We Were and Paper Moon.
agency produced spots
are present too including an apropos one for the holidays for
BankAmericard (think VISA). Most
of the other local ones were voiced by morning news
guy & Production Director, Bob
Raleigh (Bill Miller), the sixth of seven different jocks
who used the name at the station over the years.
his voice too on the two stories contained here. At the time,
WPGC buried the news
in between commercials
so as to lessen long newscasts
the rest of the day, an issue of concern as the station faced
rival WRC for
ratings supremacy in the Top 40 race.
was because of this competition
that WPGC used virtually every positioning statement imaginable
as a blocking move to prevent WRC
from doing so. Positioners included 'WPGC 1580 & FM Stereo
95', 'The Stereo Rock', 'All Hit Music', 'WPGC
#1', and although not heard here, 'Musicradio'. Each
were rotated whenever the station was identified. The deliberate
emphasis on the Stereo aspect of WPGC-FM only made WRC's
woes worse on AM. Ironically, the following year would see WPGC-FM
surpassing WPGC-AM for the first time ratings wise, leading to
FM dominance by the end of the decade.
might argue it didn't matter if 'Mr.
Soundoff' was in mono or stereo. But there was no ignoring
his presence whenever General
Howard anonymously voiced listeners' gripes about seemingly
anything and everything on Soundoffs
including one here about health care.
was in full swing with Bonus
Basketball. 1973 saw the Capital Centre open and with
it, the move of the Baltimore Bullets to DC. Various team
players of the now, Washington Bullets read a pre-recorded
list of prizes in all sizes. When a contestant told the air
personality to stop the tape, they won the next prize on the
list, in this case a WPGC T-shirt
featuring the newly arrived WPGC Music
came from PAMS
Series 42a which had been created a year earlier in 1972
and sounded even better with WPGC's massive (((reverb))) on the
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