Good Guys Today
In The News
Like You Wish!
Radio Tribute Sites
space provided by:
above to hear more vintage broadcast radio airchecks from the
Reel Radio Repository.
tax-deductible contribution to
will help keep this site online
site is in no way affiliated with WPGC Radio
today, or with
CBS Radio, Inc.
above to visit WPGC today.
Dedicated in memory
Steele did nights at WPGC from 1973 - 1975. For many years
he was the Program Director and morning man at Big Oldies 92.7
in Harrisburg, PA which changed format and went Smooth Jazz.
on a Sunday afternoon on this aircheck,
Dan plays the hits in Stereo, baby! Format competitor WRC had gone Top 40 not long before and was making a run for the crown.
As a blocking move, WPGC began using virtually every identifier
and positioning statement imaginable including the apt, 'WPGC
#1', 'All Hit Music' and 'The Stereo Rock' (a direct
swipe at WRC's 'The Rock of the Capital' which had been 'borrowed'
from WLS' 'The Rock of Chicago').
the music for extended periods for news invited the competition to deliberately play music at the same
time. To combat this counter programming strategy, WPGC inserted
individual stories into commercial sets. Afternoon guy and future WPGC Program
Collins (for whom this site is dedicated) does a story on
the Pomponio land scam.
one commercial is heard on this tape,
an agency produced one for Woman's Day Magazine, the latest
issue of which featured an interview with Rose Kennedy and a hat
which un-liberated happy homemakers could croquet!
claim of WPGC being 'where the winners are' was on the
mark. Contesting at the time took the form of the time honored, 'Name That Tune' for $100. Thus far, $3,600 had been given away in the promotion.
voice of god on the WPGC winners promo belongs to that of midday guy and future WPGC morning
Truly, WPGC was the place 'Where People Get Cash'!
This non-profit historical site
is not affiliated in any way with WPGC Radio today or CBS Radio,
Inc. Use of copyrighted material is consistent with the "fair
use" provisions contained in §107 of the Copyright Act
of 1976 due to the following characteristics: Use of copyrighted
material is of a nonprofit, educational nature, intended for the
sole purposes of research and comment and does not significantly
negatively affect "the potential market for or value of the
copyrighted work(s)." Use of registered trademark material
is not subject to civil action or injunction as outlined in §1114
and §1125 of the Trademark Act of 1946 (the Lanham Act) due
to the following characteristics of this work, and the registered
marks published herein: Use of reproductions of registered marks
is not for the purpose of commerce, nor is the use connected with
the sale, offering for sale, or advertising of any goods or services.
Use of reproductions is not likely to cause confusion, mistake,
or deception as to the affiliation, connection, or association of
this work with owners of published registered marks, nor as to the
origin, sponsorship, or approval of this work by owners of published
registered marks. Wherever possible, the copyright or registered
mark owner's name has been noted near the copyrighted work or registered
mark; however, all material used in this site, including, but not
limited to, newspaper articles, syndicated themes, promos, commercials,
photographs, playlists, press releases, ratings, airchecks, newscasts,
traffic reports, sports reports, 'sound-offs', sweepers, bumperstickers
and station logos, should be considered protected copyrighted material
or registered mark with all rights reserved to the owner, named
or unnamed. So there!