Good Guys Today
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Like You Wish!
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Dedicated in memory
had to keep track of a 12 digit
Gold Serial Number to win $10,000 in Solid Gold.
In Gold winners, the Cowens family of Elkridge, MD.
Kit One Sheet
the Cowens family of Elkridge, Maryland. Mrs. Cowens told WPGC
Radio Morning Personality Tim
Kelly the correct twelve digit GOLD SERIAL NUMBER and won
an instant fortune: TEN THOUSAND DOLLARS IN SOLID GOLD!
Cowens said she has listened to WPGC for years and would use
her prize on the down payment of a new home.
contemporary format, as presented by WPGC, is an EVOLUTIONARY
product. While it still appeals to teens and young adults, older
listeners can relate to the sound, too. There was a time in
previous years when teens listened to rock & roll and their
parents preferred Steve and Eydie or Tony Martin.
today, the WHOLE FAMILY can listen to and appreciate the same
music: the contemporary hit music played by WPGC!
of the reasons for this are:
Yesterday's teens grew up and became today's adults.
The quality of rock / contemporary product improved musically,
broadening its acceptability to the point of mass appeal.
WPGC's utilization of DAYPART PROGRAMMING. The station begins
in Morning Drive with a soft sound with more information. Mid-day
is soft but with more music.
In Afternoon Drive, the tempo is increased, reaching a peak
in early evening. But after 10p.m., the level drops and the
UNIQUE in the Greater Washington market in its appeal to the
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