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Dedicated in memory
Wolf was hired by Program
Kingston in 1981 from WYRE
in Annapolis where they had both worked together previously. If
anyone knows of his whereabouts today, please email
the time of this aircheck,
roughly nine months after the format change, both listeners and
advertisers alike had abandoned the station like a puddle evaporating
in the summertime. The devastating loss of 50% of its cumulative
audience the previous ratings period in the Fall of 1982 haunted
the station in the Spring 1983 book. Numbers hadn't been this
low since the station was an AM daytimer only!
support was lean and mean to say the least. In this tape
which covers approximately an hour, only a total of three commercials
are heard! In the middle of the day no less! One of these for
the 'New Diaper Baby Service' sadly reveals what the station
had been reduced to running ads for.
what passed for a station promotion
by this point, WPGC presented the 'Great
Baby Race'at Laurel Center and Tyson's Corner in which
as could be guessed, infants crawled to untold riches and prizes
(probably diaper service from you know who!).
Work Parties had become a staple on the station but with fewer
listeners than in recent memory, one has to wonder how low the
turnout was to see the morning
show of Dave
Foxx & news
Robert Howe at Teddy's Lounge in the Ramada Hotel in
Tyson's Corner. One might also ponder how WPGC's (Marriott family)
owners felt about their station doing an appearance at a competing
hotel chain. If they so believed in the Adult Contemporary format,
wouldn't doing events of this nature at one of the numerous Marriott
facilities instead be a no-brainer?
consist of two 'People Promos'. The same management who
had made the disastrous decision to change the format insisted
on running promos
in which listeners allegedly laud praise on the station, perhaps
only to convince management that there was still hope for the
new format. In
truth, they were completely and totally contrived. Listen as listeners
are pathetically prompted, word for word what to say on these.
were from JAM's
'Double Plus' package created originally for WYNY in New
York. It was to be the final package ever ordered from them.
short, the most profoundly stupid change in format at that time
in Washington radio history was well underway and had crippled
the station to the point of being an embarrassment, scorned by
market watchers and industry insiders while ABC & Q107
laughed all the way to the bank!
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