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Mason began his career in radio doing overnights at WKLO in
Kentucky. In 1974 he moved to nights at
Z-93 / WZGC-FM in Atlanta. He was later named Asst. Program
Director and became Program Director in 1975. Dan
joined WPGC in May of 1977 during the Great
Strike That Struck Out. He left for the General Manager
position at KTSA / KTFM in San Antonio in 1979.
his tenure he successfully moved the station in a more adult friendly
direction during the day yet still maintained programming catering
to teens at night. By the time of this tape in 1978, WPGC had
truly become multi-generational in appeal to both Adults who had
grown up with the station in the '60's as well as their offspring.
was not uncommon to hear an artist such as Anne Murray
in the daytime yet KISS at night. Future format fragmentation
would eventually put an end to that but with a one-two knockout
punch like that, it was no wonder WPGC would unseat WMAL within
a few months after this aircheck
as the 12+ champ in DC.
also became the first off-air Program
Director in the station's history when he was promoted to
National Program Director for First
Media, WPGC's owner at the time. He would however pull
the occasional fill in shift as the need arose and his schedule
here just a couple of days before the holidays,
Dan's high energy approach is contagious. This was a station that
was anything but sleepy! You'll hear him mention major station
such as the Toys
For Tots concert that WPGC had presented a couple of weeks
earlier at the Capital Centre as well as the upcoming 2nd Annual
Star contest. Other contesting
present on the station at the time were Blues Brothers
none are contained on this aircheck,
in use were from JAM's
Positron package, created the year before for WABC
/ NY and rank as some of the finest ever used on both stations.
Interestingly, they were not used out of commercial
saw the advent of segueing two songs together without any station
identifying element in between. Backsells of both titles were
brief and heard exiting the latter of the two. A concerted effort
to streamline the presentation minus typical mechanics associated
with Top 40 was obviously underway. FM was now king and that's
reflected in the Legal ID where the familiar 'AM & FM,
Morningside' (great name for a website!) had now been replaced
by 'FM& AM'.
consisted of a series of music industry stories covering artists
as diverse as Bob Luman, Donna Summer & Dolly Parton
and fell under the general entertainment related and lifestyle
oriented dictate of 'Happy News' in vogue in the industry at the
time. Though hard news stories were covered in morning
drive, the focus in the other dayparts was on more palatable
topics to a music hungry audience.
before the tape ends, listen for a quick topical holiday
greeting voiced by midday guy, Dave
Foxx. Ironically, he would eventually wind up doing mornings
on the station in the early '80's.
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