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Bill Prettyman


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Dedicated in memory of Jim Collins



 

Bill Prettyman was a salesman who became Sales Manager under Glenn Potter and ultimately succeeded him as General Manager. He was the GM during the Great Strike That Struck Out in May of 1977 and for a short time was actually heard on the air until the air staff was replaced. He left the station around 1980 for station ownership and today is President of Prettyman Broadcasting.

 

 

Mike Cohen writes:

I had worked at "The New WEAM" from 1960 until 1964. The first 2.5 years as morning man Johnny Sharpe. WEAM's mid day guy was Dashing Doug Vanderbilt a.ka., Bill Prettyman.

I did well in sales there and Bill decided he wanted in on this as well. Our desks were across from each other and he used to watch me work the phones to get appointments to sell advertising time.

But after almost a year in sales, they started playing games with the commissions, so I left to become a partner in an ad agency.

Bill left soon afterwards and joined WPGC. After 6 or 7 months, he started hounding me to come to work there. I had always heard that Bob Howard was impossible to work for and I sure didn't need to jump into that frying pan again.

Prettyman was very persistent and one day at lunch he pulled out three commission checks he hadn't even bothered to cash yet. They were for more money in one place than I had ever seen before, so I scheduled a meeting with Bob Howard the next week. I was a WPGC Good Guy shortly thereafter.

 

 

Anita Miller ('April May') writes:

Bill was a trip! He got me involved in a remote broadcast one time in one of the shopping malls just before Easter and I may never forgive him. He planned to give away plastic eggs to the shoppers with prize slips to get records, gift certificates to the different stores or cash. His wife Sharon and I were supposed to man the prize booth. The plan was for him to wear an Easter Bunny costume as he gave out the prize eggs but he waited til the last minute and no costumes were available. So he tells me the Friday before the remote that the only costume he could acquire was a Playboy Bunny costume and guess who had to wear it?!

I'm sure you can figure out the ending to this story. Stop laughing - it was not exactly my finest hour! Still, I heard later that the stores claimed it was the best remote ever...business must have been booming. To my knowledge Sharon wouldn't let Bill take any photographs. But I know people at the mall (shoppers and merchants) took some. Visitors the site may still have some from their private collections they could send in. I still have the hit man on retainer to get Prettyman!

 

 

BD Howard writes:

Bill Prettyman was quite a story. He lived very far away and was a workaholic (no doubt because he was making more money than he ever thought possible) and he and my Dad (General Manager, Bob Howard) would have a contest to see who got to work first, usually at around 5 or 6 AM!

 

 

Photos

Click on images below to see enlargements.

Taking an order in 1968

With Bob Howard (c) and Nils Seibold in 1968

Publicity shot
from 1974

 

 

Print Materials

Click on images below to see enlargements.

  Articles

 

 

"WPGC On-Air Personalities Strike"

© The Washington Post - May 5, 1977

   

Client Letters

Bostonian

Carnation

Merchants

 

Print Ads

'WPGC AM/FM IS No.1 Again'

© Broadcasting Magazine, 5/27/74

 

Sales Kit One Sheet

WPGC Daily Hype

1976

 

 

Sound Files

During the Great Strike That Struck Out out in May of 1977, station management hit the airwaves including General Manager, Bill Prettyman. Below are rare tapes of him in action in a variety of capacities. Special thanks to contributor Steve Willet for these.

 

Newscasts

May 1977 Tease @ 5:53AM - :11
May 1977 Tease @ 6:20AM - :17

 

Sound Off !

May 1977 Supermarket Doors - :35

 

Promos

May 1977 Your Own Country Home - :45

 

Miscellaneous Audio

1973 Harv Moore on: Bill Prettyman - :39

 

 




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