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Collins began his radio career at 15 in Lawrence, Kansas.
"It was a small operation out in the middle of a cow pasture.
I had to water the cows before signing on the station each morning".
first came to the Washington area in 1969 while stationed at Walter
Reed Army Hospital. While an announcer with the Armed Forces
Network, he also did weekends & swing as "Mark
West" at WPGC, a name he shed by the time he joined the
station full time initially for late nights, then afternoons in
late 1972. Early in 1975 he became Program
Director, a position he held until the 'Great
Strike That Struck Out' in May of 1977.
the strike, Jim became Vice President of Pop Promotion for Polydor
Records in New York. He returned to radio in the early
'80's as Asst. Program Director of 66
WNBC, which was then the most listened to station in the
nation. There he also produced the weekly 'Music Magazine'
feature and was the regular fill in host for the 'Imus in the
passed away in the early '90's. This site is dedicated in
was recorded in a moving car heading away from DC. Thus, reception
fades in & out. It's historical significance however warrants
its inclusion here. It comes from roughly six months prior to
Great Strike That Struck Out
that saw all of the Air
Personalities except Jim
Elliott replaced by Marriott controlled, First
Media in their effort to rid themselves of the union.
highlight of this tape
is a promo
done by Jim
Collins for John Denver's concert at the Capital
Centre. Tickets to the show were part of the station's contesting
efforts at the time. But the main promotional
thrust at the time was for the Visible
in reality a two foot Plexiglass cube stuffed with currency ("eight
cubic feet of cash"). Listeners had to keep track of
on-going guesses of the amount inside it, ala 'Hi-Lo' to
win the big bucks. The winning guess a month later was $9,391.00.
were from the first package ordered from JAM,
a compilation of two packages, 'Logoset' & 'Priority
One'. The station's primary positioner, 'MusicRadio'
was featured prominently as the musical logo in said mention jingles.
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